Customer Center for iOS and Android apps: retention offers, cancel flows and Apple Retention Messaging

The Customer Center is the subscription screen the RevenueCat SDK shows in your app, CustomerCenterView on iOS and CustomerCenter on Android. Its configuration comes from your RevenueDot server.

1. 01

   Create the store offer

   Create a promotional offer in App Store Connect, or a developer-determined offer in Google Play Console, on each subscription you want to discount.

2. 02

   Add the offer in RevenueDot

   Open Lifecycle, then Retention, then the Customer Center tab. Select New offer under Cancellation Retention Discount or Refunds Retention Discount.

3. 03

   Write what customers see

   Give the offer a name, a title and a subtitle, and pick the store.

4. 04

   Link each product to its offer

   Map every product to its store offer id, then turn the offer on.

5. 05

   Show the Customer Center in your app

   RevenueDot adds the offer to the cancel or refund path in the configuration the SDK reads. The SDK shows it before the customer finishes.

Present the SDK's view as usual. The configuration it reads is GET /v1/customercenter/{app_user_id}, served by RevenueDot. Without changes, a built-in default is used, and your overrides are merged over it key by key.

import RevenueCatUI

struct SettingsView: View {
    @State private var showCustomerCenter = false

    var body: some View {
        Button("Manage subscription") { showCustomerCenter = true }
            .sheet(isPresented: $showCustomerCenter) { CustomerCenterView() }
    }
}

Apple calls your server in real time when a customer is about to cancel, and shows the message you pick on its own Confirm Cancellation screen. Apple grants access to the Retention Messaging API on request, so ask for it first.

• Add messages with a header of up to 66 characters and a body of up to 144. A message can suggest another plan or carry a promotional offer.
• Set a default message for each product and locale. Apple shows it when the real-time call fails.
• Add real-time rules: for a product, or any product, which message to answer with.
• Select Sync to Apple (sandbox). For production, pass Apple's performance test first, then Sync to Apple (production).
• RevenueDot checks Apple's signature and app ID on every call and refuses a request signed more than 5 minutes earlier. If a promotional offer cannot be signed, it answers with no message and Apple shows your default.

Under Lifecycle, then Support, turn on Let customers create tickets, enter your support email and choose which customers may write and which details the email includes. A customer can send 5 tickets an hour, one device 20, and the whole project 100, so a leaked SDK key cannot flood your inbox. The Support feature page covers Intercom and Zendesk.

• A dashboard editor for the whole Customer Center layout. Retention offers and support settings have pages. The rest of the configuration is set through POST /v2/projects/{project_id}/customer_center_config.
• Apple's Retention Messaging API needs Apple's approval, which RevenueDot cannot grant for you.
• App Store Save Outcomes in Charts is always zero until Apple's Retention Messaging API is in use.